This campaign breaks the stereotype that food delivery is just fast, unhealthy meals by spotlighting authentic international cuisine from local restaurants. It positions Uber Eats as a platform for global flavors delivered fast—without sacrificing quality or culture.

Using clever food-flag metaphors (like tacos arranged as the Mexican flag), the bold visuals paired with Uber Eats’ signature green grab attention across billboards, print, and Instagram Reels. A 20% off promo encourages first-time users to try the app, making it easy to explore new tastes while supporting neighborhood spots. It's convenient, diverse, and built to drive downloads.